On-Demand Webinar


Webinar Details at a Glance

Topic: Improve Customer Experience and Build Brand Loyalty

Presenters:

Debbie DeGabrielle
Debbie DeGabrielle
Chief Marketing Officer
Intelligent Results

BioPDF


Trevor Rubel
Trevor Rubel
Chief Strategy Officer
Intelligent Results

BioPDF

Improve Customer Experience and Build Brand Loyalty

Banking is a highly commoditized business today. One free checking account looks just like the next, and with competitive pricing for deposit and loan products, what was once a highly personalized business model, has become price driven and loyalty averse. Improve your marketing performance with customer analytics.

Join Trevor Rubel and Debbie DeGabrielle from Intelligent Results for a free 60 minute webinar and learn how customer analytics provide the power to build lasting brand loyalty and more profitable customer relationships.

During this webinar you will learn the 4 activities successful bank marketers must engage in and how easy it is to:

  • Gather customer insight from all your data sources- structured data, as well as text
  • Build predictive models and strategies simulating expected outcomes before you engage your customer
  • Tailor marketing programs, service packages and products to respond to new found customer insight
  • "Get ahead" of your customers, engaging them based on their recent behavior and events, rather than out of date and misleading information

Customer analytics deliver the ability to capture personalized customer insight. See our technology in action to understand the power of having your customers help you build your business. Know-don't guess- what they want from their relationship with you. They are telling you everyday. Are you listening? Register today!

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